The World Deserves Another Blog
September 9, 2006The Techaddress blog caught my attention today.
“Earlier this week we reported how Steve Irwin quickly made YouTube’s most viewed list. On some levels it was impressive how YouTube’s vast audience started posting tribute and news related videos within a couple hours after the announcement of his tragic death. Less then 24 hours after his death videos related to Irwin became some of the most viewed, top rated, most discussed and most linked videos in YouTube’s collection. Even TechAddress’ post, “Steve Irwin Makes YouTube’s Most Viewed List” quickly rose to WordPress’ Top post list after reporting the YouTube fact.
With more than 100 million videos viewed every day, an estimated 65,000 new videos uploaded daily and being estimated as the 17th most trafficked Web site on the Internet, the most viewed content on YouTube (and the Internet for that matter) can dramatically change in a flash.”
100 million videos watched everyday, on Youtube. That’s something special – like, how many people does that involve? And all that time…
So the next Q is how many people watch tv. According to Metta Spencer something in the region of 2.5 billion and an estimated (whatever that means) 4.5 billion watched the World Cup. Apart from Africa, most people in the world have or have access to tv.
Further digging produced this from i-wisdom
“How many people actually watch TV commercials?
In a very recent Mc Kinsey article on building brands in China they mention that research proved ” …. that many Chinese consumers are tuning out this bombardment (on TV) of marketing messages and now resist them even more fiercely than people in Western markets do. (….) in 2004 Chinese television viewers left the room or changed channels 72 percent of the time when ads were aired—more than viewers in other major countries—compared with 42 percent in 1999″
The question “How many people watch TV” is a different question from “How many people watch TV-commercials” . Then on the same site:
What the online advertising industry should learn from Youtube
“One of the main reasons why Youtube is such a big success, is that this service allows you to embed movie clips in your own blog or website, just by simply copying and pasting a piece of code in your blogpost. Two of the major tenets of viral marketing is portability and shareability of viral agents. Youtube just does that. You can take the clip, post it over at your blog and share it with your friends.”
Thanks for the nice comments